Verizon Smartphones and Plans: Your Guide to Connectivity

Verizon smartphones and plans offer a powerful combination of cutting-edge technology and reliable network coverage, empowering users to stay connected and productive. Whether you’re a tech enthusiast seeking the latest flagship device or a budget-conscious consumer looking for an affordable option, Verizon provides a diverse range of smartphones and plans to suit every need and preference.

This comprehensive guide delves into the world of Verizon smartphones and plans, exploring key aspects such as device selection, plan options, network coverage, customer service, and much more. We’ll analyze the factors influencing smartphone choices, compare the features and benefits of different plans, and uncover the strengths and weaknesses of Verizon’s services. Join us as we navigate the intricacies of Verizon’s offerings and empower you to make informed decisions.

Verizon Smartphone Selection

Choosing the right Verizon smartphone involves considering several factors, ensuring your device meets your needs and seamlessly integrates with Verizon’s network. The factors to consider are network compatibility, operating system, and device features.

Top-Selling Verizon Smartphones

Verizon offers a diverse range of smartphones catering to various budgets and preferences. Here are some of the top-selling models across different price points:

• Flagship: Samsung Galaxy S23, Apple iPhone 14 Pro Max
• Mid-Range: Google Pixel 7, Samsung Galaxy A54 5G
• Budget-Friendly: Motorola Moto G Stylus 5G (2023), TCL 20 Pro 5G

Flagship vs. Budget-Friendly Smartphones

Flagship smartphones, like the Samsung Galaxy S23 and iPhone 14 Pro Max, prioritize performance, camera capabilities, and overall user experience. They feature powerful processors, advanced camera systems, and long battery life. Budget-friendly smartphones, such as the Motorola Moto G Stylus 5G (2023) and TCL 20 Pro 5G, offer a more affordable option while still providing essential features.

Feature	Flagship	Budget-Friendly
Processor	Powerful, latest generation	Mid-range, older generation
Camera	Advanced multi-lens system with high-resolution sensors	Basic multi-lens system with lower-resolution sensors
Battery Life	Longer battery life, fast charging support	Shorter battery life, slower charging support
Display	High-resolution AMOLED or OLED display	Lower-resolution LCD display
Storage	Large storage capacity (256GB or more)	Smaller storage capacity (64GB or 128GB)

Verizon Wireless Plans

Verizon Wireless offers a variety of plans to suit different needs and budgets. Whether you’re looking for unlimited data, a prepaid option, or a family plan, Verizon has something for you.

Unlimited Data Plans

Verizon’s unlimited data plans are ideal for heavy users who want to stream, download, and browse without worrying about data limits. These plans come with different levels of data prioritization, meaning that your speed may be slowed during times of network congestion.

Prepaid Plans

Verizon’s prepaid plans are a great option for budget-conscious users who want to control their spending. These plans offer a set amount of data, talk time, and text messages for a fixed price. You can choose from a variety of prepaid plans with different data allowances.

Family Plans

Verizon’s family plans allow you to share data and minutes with multiple lines. This can save you money if you have multiple family members who need wireless service. Verizon offers various family plans with different data allowances and features.

Verizon Plan Comparison

Here’s a table comparing the cost and features of different Verizon plans:

| Plan Name | Price | Data Allowance | Data Rollover | International Roaming |
|—|—|—|—|—|
| Play More Unlimited | $70 | Unlimited Data | No | Yes |
| Do More Unlimited | $60 | Unlimited Data | No | Yes |
| Get More Unlimited | $80 | Unlimited Data | No | Yes |
| Prepaid Plans | $30 – $60 | Varies | No | Limited |
| Family Plans | $100 – $200 | Varies | No | Yes |

Data Rollover: Verizon’s unlimited data plans do not offer data rollover.
International Roaming: International roaming is available on most Verizon plans, but charges may apply.

Verizon Smartphone Features: Verizon Smartphones And Plans

Verizon offers a wide range of smartphones with advanced features that enhance the user experience. These features, like 5G connectivity, wireless charging, and expandable storage, cater to diverse user needs and preferences. Let’s explore the advantages and disadvantages of these features and understand their impact on daily smartphone usage.

5G Connectivity

5G connectivity is a significant advancement in mobile technology, promising faster download and upload speeds, reduced latency, and increased network capacity.

• Advantages:
  • Faster Speeds: 5G offers significantly faster download and upload speeds compared to 4G, enabling quicker file transfers, smoother streaming, and faster app downloads.
  • Low Latency: 5G’s low latency allows for real-time applications like online gaming, video conferencing, and remote control of devices with minimal lag.
  • Increased Capacity: 5G networks can handle more devices simultaneously, resulting in a more reliable and consistent connection even in crowded areas.
• Disadvantages:
  • Limited Availability: 5G network coverage is still expanding, and not all areas have access to 5G signals.
  • Battery Consumption: 5G devices consume more battery power due to the higher bandwidth requirements.
  • Device Compatibility: Not all smartphones support 5G connectivity.

Examples:
* Verizon’s Samsung Galaxy S23 series: These smartphones offer 5G connectivity, enabling users to experience the benefits of faster download speeds and low latency, perfect for streaming high-definition videos and playing online games.
* Verizon’s Google Pixel 7 Pro: This phone supports 5G, making it ideal for users who rely on their smartphones for work or for demanding tasks like video editing or graphic design.

Wireless Charging

Wireless charging eliminates the need for cables, offering a more convenient and hassle-free charging experience.

• Advantages:
  • Convenience: Wireless charging eliminates the need to constantly plug in your phone, making it easier to charge your device on the go.
  • Durability: Wireless charging pads can prolong the lifespan of your phone’s charging port by reducing wear and tear.
  • Cleanliness: Wireless charging reduces the accumulation of dust and debris in your phone’s charging port.
• Disadvantages:
  • Slower Charging: Wireless charging is typically slower than wired charging.
  • Limited Range: Wireless charging pads have a limited range, requiring your phone to be placed directly on the charging pad.
  • Foreign Object Detection: Wireless charging pads can sometimes be sensitive to foreign objects, which can interfere with the charging process.

Examples:
* Verizon’s iPhone 14 Pro Max: This smartphone supports wireless charging, allowing users to conveniently charge their phone without the hassle of cables.
* Verizon’s Motorola Edge 30 Pro: This phone comes with a wireless charging pad, offering a convenient way to keep your phone charged throughout the day.

Expandable Storage

Expandable storage allows users to increase their phone’s storage capacity by adding an external memory card, providing ample space for storing photos, videos, apps, and other files.

• Advantages:
  • Increased Storage Capacity: Expandable storage enables users to expand their phone’s storage capacity, eliminating the need to constantly delete files or worry about running out of space.
  • Flexibility: Users can choose the storage capacity they need, allowing them to add more storage as their needs evolve.
  • Cost-Effective: Expandable storage is generally more cost-effective than purchasing a phone with a higher internal storage capacity.
• Disadvantages:
  • Performance: External memory cards can sometimes be slower than internal storage, which may affect app loading times and overall performance.
  • Compatibility: Not all smartphones support expandable storage.
  • Data Security: External memory cards can be more vulnerable to data loss or theft than internal storage.

Examples:
* Verizon’s Samsung Galaxy A53 5G: This phone offers expandable storage, allowing users to add up to 1TB of additional storage via a microSD card.
* Verizon’s LG V60 ThinQ 5G: This phone features expandable storage, providing users with the flexibility to increase their storage capacity as needed.

Verizon Network Coverage

Verizon boasts a vast network reaching across the United States, connecting millions of users. However, like any network, coverage can vary depending on location and terrain.

Verizon Network Coverage Map

This map illustrates the extent of Verizon’s network coverage, with different colors representing areas with varying signal strengths.

• Green: Areas with the strongest signal strength, offering reliable and consistent service. These are typically densely populated urban centers and major metropolitan areas.
• Yellow: Areas with good coverage, but signal strength may fluctuate depending on factors like building density and terrain.
• Orange: Areas with moderate coverage, where signal strength might be weaker and calls or data connections could be intermittent.
• Red: Areas with limited coverage, where signal strength is weak and service may be unreliable. These are often rural areas with sparse population density and challenging terrain.

Verizon Network Performance

Verizon consistently ranks among the top carriers for network performance, offering fast download speeds, reliable upload speeds, and low latency.

• Download Speeds: Verizon’s network offers average download speeds of 50-100 Mbps, enabling fast streaming, downloading, and browsing.
• Upload Speeds: Verizon provides reliable upload speeds, typically ranging from 10-20 Mbps, supporting seamless video calls, file sharing, and online gaming.
• Latency: Verizon’s network boasts low latency, ensuring minimal delays in online interactions, gaming, and video conferencing.

Verizon Network Coverage Compared to Other Carriers

Verizon’s network coverage and performance are often compared to other major carriers like AT&T, T-Mobile, and Sprint.

• AT&T: AT&T’s network coverage is comparable to Verizon’s in many areas, but it might be slightly weaker in some rural regions. AT&T’s download speeds are generally similar to Verizon’s, but upload speeds may be slightly slower.
• T-Mobile: T-Mobile has made significant strides in expanding its network coverage, particularly in rural areas. Its download speeds are generally faster than Verizon’s, but upload speeds might be slower. T-Mobile’s network often relies on its partner networks for coverage in some areas.
• Sprint: Sprint’s network coverage is more limited than Verizon’s, especially in rural areas. Its download and upload speeds are generally slower than Verizon’s.

Verizon Customer Service

Verizon’s customer service is a critical aspect of its overall customer experience, influencing customer satisfaction, loyalty, and brand perception. While Verizon has a generally positive reputation for customer service, there are areas where it excels and others where it can improve.

Verizon Customer Support Channels

Verizon provides a variety of customer support channels to cater to diverse customer preferences and needs.

• Online Chat: Verizon offers a 24/7 online chat service on its website, allowing customers to interact with a live agent for immediate assistance with account inquiries, technical issues, or billing questions.
• Phone Support: Verizon’s phone support is available 24/7, providing customers with a direct line to speak with a customer service representative for a wide range of issues. Customers can access phone support through the Verizon website or by dialing the customer service number.
• Social Media: Verizon actively engages with customers on social media platforms like Twitter and Facebook, providing a platform for customer feedback, inquiries, and support. Customers can reach out to Verizon through direct messages or public posts on these platforms.
• Verizon Stores: Customers can visit a local Verizon store for in-person assistance with account management, device troubleshooting, and plan upgrades.
• Verizon Community Forums: Verizon’s community forums offer a platform for customers to connect with each other and seek assistance from other users. This platform can be a valuable resource for troubleshooting common issues or sharing tips and tricks.

Effectiveness of Verizon Customer Service

Verizon’s customer service is generally considered effective in resolving issues and providing technical assistance. Verizon consistently ranks among the top telecommunications companies for customer satisfaction, highlighting its commitment to providing a positive customer experience.

• Issue Resolution: Verizon’s customer service representatives are trained to handle a wide range of customer inquiries, including billing disputes, technical problems, and account management issues. They have access to a comprehensive knowledge base and are equipped to resolve most issues efficiently.
• Technical Assistance: Verizon’s technical support team is available to assist customers with troubleshooting device problems, network connectivity issues, and software updates. They can provide guidance on a variety of technical matters, ensuring customers have the support they need to maximize their Verizon experience.
• Customer Satisfaction: Verizon’s customer service efforts have been recognized by independent organizations. For example, Verizon consistently ranks highly in J.D. Power’s annual customer satisfaction surveys for wireless service, indicating a high level of customer satisfaction with Verizon’s service and support.

Verizon Promotions and Discounts

Verizon offers various promotions and discounts for new and existing customers, including special offers and bundles. These promotions are designed to attract new customers, retain existing ones, and incentivize upgrades or add-on services.

Eligibility and Limitations

Promotions often have eligibility criteria and limitations. These include:

* New customer requirements: Some promotions are only available to new customers, who have not had Verizon service within a specified period.
* Device restrictions: Promotions may be limited to specific devices, such as flagship models or older devices.
* Plan restrictions: Promotions may be tied to specific Verizon plans, such as unlimited data plans or family plans.
* Duration: Promotions have a limited duration and may expire after a specific period.
* Activation fees: Activation fees may apply to new lines or devices.

Verizon Promotions List

Here is a list of current Verizon promotions:

* New customer discounts: Verizon often offers discounts for new customers who switch from other carriers. These discounts may include a credit on their first bill, a free device, or a reduced monthly plan price.
* Trade-in promotions: Verizon offers trade-in promotions for customers who want to upgrade their devices. Customers can trade in their old phones for a credit towards a new device. The value of the trade-in depends on the model and condition of the phone.
* Bundle promotions: Verizon offers bundle promotions that combine phone service, internet, and television services. These bundles often come with discounts on the overall cost of services.
* Limited-time offers: Verizon frequently runs limited-time offers for specific devices or services. These offers may include discounted pricing, free accessories, or other incentives.

Important Note: The specific terms and conditions of Verizon promotions can vary depending on the offer and your location. It’s always recommended to check the Verizon website or contact customer service for the most up-to-date information.

Verizon Smartphone Accessories

Protecting your Verizon smartphone is crucial, and Verizon offers a wide range of accessories to enhance its functionality and longevity. From cases and screen protectors to charging adapters and more, Verizon provides various options to cater to different needs and preferences.

Case Options

A case is essential for protecting your phone from scratches, bumps, and drops. Verizon offers a diverse selection of cases, each with its unique features and benefits.

• Clear Cases: These cases showcase the phone’s design while providing basic protection. They are lightweight and often affordable, making them a popular choice for users who want a minimal look.
• Tough Cases: Designed for heavy-duty protection, these cases are often made from durable materials like polycarbonate or rubber. They offer enhanced shock absorption and are ideal for users who are prone to dropping their phones.
• Wallet Cases: Combining protection with functionality, these cases include slots for credit cards, ID cards, and cash. They are convenient for users who want to carry their essentials without carrying a separate wallet.
• Designer Cases: For those who want to add a touch of style to their phones, Verizon offers designer cases with unique patterns, colors, and textures. These cases are often made from high-quality materials and can enhance the phone’s aesthetic appeal.

Screen Protectors

Screen protectors are vital for safeguarding your phone’s display from scratches and cracks. Verizon offers various screen protector options, each with its unique features and benefits.

• Tempered Glass: Tempered glass screen protectors are known for their durability and scratch resistance. They offer excellent protection against impacts and are a popular choice for users who want maximum screen protection.
• Plastic Film: Plastic film screen protectors are more affordable than tempered glass options but offer less protection. They are a good option for users who want basic protection without spending a lot of money.
• Privacy Screen Protectors: These screen protectors limit visibility from the sides, making it difficult for others to see the screen content. They are ideal for users who value privacy and want to prevent others from peeking at their screen.

Charging Adapters

A reliable charging adapter is essential for keeping your phone powered up. Verizon offers a range of charging adapters, including standard adapters, fast chargers, and wireless chargers.

• Standard Adapters: These adapters provide the basic charging functionality required to power your phone. They are typically included with the phone or available at an affordable price.
• Fast Chargers: Fast chargers use a higher voltage and current to charge your phone faster than standard adapters. They are ideal for users who need to quickly charge their phone before heading out.
• Wireless Chargers: Wireless chargers allow you to charge your phone without plugging it in. They are convenient for users who want to avoid dealing with cables. Verizon offers wireless charging pads and stands that support various phone models.

Essential Smartphone Accessories

Here is a list of essential smartphone accessories for Verizon users:

• Case: A case provides protection against scratches, bumps, and drops, ensuring your phone’s longevity.
• Screen Protector: A screen protector safeguards your phone’s display from scratches and cracks, protecting your investment.
• Charging Adapter: A reliable charging adapter is essential for keeping your phone powered up, allowing you to stay connected.
• Headphones: Headphones allow you to enjoy music, podcasts, and calls without disturbing others. Verizon offers wired and wireless headphones with various features and sound quality.
• Portable Charger: A portable charger provides an extra power source for your phone, ensuring you can stay connected even when you’re on the go.
• Car Mount: A car mount allows you to safely and securely mount your phone in your car, providing hands-free access to navigation, music, and calls.
• PopSocket: A PopSocket provides a secure grip on your phone, preventing accidental drops. It also doubles as a stand for watching videos or making video calls.

Verizon Mobile Hotspot

Verizon’s mobile hotspot feature transforms your smartphone into a portable Wi-Fi router, allowing you to share your data connection with multiple devices. This is a versatile and convenient solution for staying connected on the go, whether you’re traveling, working remotely, or simply need to extend your home Wi-Fi network.

Setting Up and Using a Verizon Mobile Hotspot

To use Verizon’s mobile hotspot feature, you first need to enable it on your smartphone. The specific steps may vary depending on your phone’s operating system (Android or iOS).

• Android:
  1. Open your phone’s settings app.
  2. Tap on “Network & internet” or “Connections.”
  3. Select “Hotspot & tethering” or “Mobile Hotspot.”
  4. Tap on “Set up Wi-Fi hotspot.”
  5. Choose a name for your hotspot and set a password.
  6. Tap on “Save” or “Done” to enable the hotspot.
• iOS:
  1. Open the Settings app on your iPhone.
  2. Tap on “Cellular” or “Mobile Data.”
  3. Select “Personal Hotspot.”
  4. Tap on “Wi-Fi Password” to set a password for your hotspot.
  5. Toggle the “Personal Hotspot” switch to enable it.

Once your mobile hotspot is enabled, you can connect other devices to it by selecting the hotspot name from their Wi-Fi settings and entering the password.

Verizon Mobile Hotspot Plans vs. Other Carriers

Verizon offers various mobile hotspot plans with varying data limits and pricing. It’s essential to compare these plans with those offered by other carriers to find the best value for your needs.

• Data Limits: Verizon’s plans typically offer generous data allowances, ranging from a few gigabytes to unlimited data. However, some plans may have a speed reduction after exceeding a certain data threshold.
• Pricing: Verizon’s mobile hotspot plans can be more expensive than those offered by other carriers, especially for unlimited data plans.

It’s crucial to carefully consider your data usage needs and budget when comparing Verizon’s plans with those offered by other carriers.

Verizon Trade-In Program

Verizon’s trade-in program allows you to get credit towards a new device by trading in your old smartphone. This program can help you save money on your next phone purchase, especially if you have an older device that you no longer need.

Eligible Devices and Estimated Trade-In Values

Verizon accepts a wide range of smartphones for trade-in, including iPhones, Samsung Galaxy devices, Google Pixel phones, and more. The estimated trade-in value of your device depends on its model, condition, and storage capacity. You can check the estimated value of your device on Verizon’s website or in-store.

Redemption Process

To trade in your device, you can either ship it to Verizon for free or bring it to a Verizon store. If you choose to ship it, you will receive a prepaid shipping label. Once Verizon receives your device, they will inspect it and determine the final trade-in value. The credit will then be applied to your new phone purchase or your account balance.

Advantages and Disadvantages of Trading In, Verizon smartphones and plans

Advantages

• Cost Savings: Trading in your old phone can significantly reduce the cost of your new phone. This can be especially beneficial for people who want to upgrade to a new model without spending a lot of money.
• Device Compatibility: Verizon’s trade-in program is designed to ensure that your new device is compatible with their network. This means you can be confident that your new phone will work properly with Verizon’s services.
• Environmental Responsibility: Trading in your old phone instead of discarding it helps to reduce electronic waste and promotes sustainability.

Disadvantages

• Lower Trade-In Value: The estimated trade-in value of your device may be lower than you expect, especially if your phone is old or damaged.
• Device Compatibility: If you have an older phone that is not compatible with Verizon’s network, you may not be able to trade it in.
• Shipping Costs: If you choose to ship your device to Verizon, you may be responsible for shipping costs if you are not eligible for free shipping.

Examples of Trade-In Deals

Verizon frequently offers special trade-in deals, such as:

• Up to $800 off a new iPhone: This deal typically requires you to trade in a compatible iPhone and activate a new line of service.
• Free Samsung Galaxy phone with trade-in: This deal usually involves trading in a qualifying Samsung Galaxy phone and signing up for a new Verizon plan.
• Limited-time trade-in bonuses: Verizon may offer additional trade-in credit for a limited time, such as an extra $50 or $100 for trading in a specific phone model.

Verizon Data Usage Management

Staying within your data plan limits is crucial to avoid unexpected charges. Verizon provides tools and features to help you manage your data usage effectively.

Data Monitoring Tools

Verizon offers a range of tools to help you track your data consumption.

• My Verizon App: This app provides real-time data usage tracking, allowing you to monitor your data consumption across all your devices. You can set data usage alerts to receive notifications when you approach your data limit.
• Verizon Website: You can also access detailed data usage information through your Verizon account on their website. This allows you to view your data usage history, track data consumption by device, and set data usage alerts.

Data-Saving Settings

Verizon offers several data-saving settings to help you reduce your data consumption.

• Data Mode: This setting allows you to choose between different data usage modes, including “Normal,” “Low Data,” and “Data Saver.” “Low Data” mode prioritizes data usage for essential applications and reduces background data usage, while “Data Saver” mode further restricts data usage by compressing data and reducing video quality.
• Data Compression: Verizon’s data compression feature can reduce the amount of data used by apps and websites by up to 50%. This feature is automatically enabled for most Verizon users.
• App-Specific Data Limits: You can set data limits for individual apps to prevent them from consuming excessive data. This allows you to prioritize data usage for essential apps while limiting data consumption for less critical apps.

Strategies for Optimizing Data Usage

Here are some strategies to help you optimize your data usage on Verizon’s network:

• Use Wi-Fi Whenever Possible: Connecting to Wi-Fi networks significantly reduces your data consumption. Take advantage of free Wi-Fi hotspots available at public places, libraries, coffee shops, and airports.
• Download Content on Wi-Fi: Download large files, such as videos, music, and games, when connected to Wi-Fi. This prevents you from using your valuable data for these downloads.
• Adjust App Settings: Many apps have data-saving settings that you can adjust to reduce their data consumption. For example, you can disable automatic updates, reduce video quality, or limit background data usage.
• Limit Streaming: Streaming video and music can consume a significant amount of data. Consider reducing streaming quality or using data-saving features provided by streaming services.
• Use Data-Saving Apps: Several third-party apps are designed to help you manage your data usage. These apps can track your data consumption, identify data-intensive apps, and provide recommendations for optimizing data usage.

Importance of Tracking Data Consumption

Tracking your data consumption is crucial for avoiding overage charges. Verizon’s data plans typically have a monthly data allowance, and exceeding this allowance can result in significant overage charges.

• Financial Implications: Exceeding your data allowance can lead to unexpected and substantial costs. Overage charges can quickly add up, significantly impacting your monthly expenses.
• Data Throttling: Once you reach your data limit, Verizon may throttle your data speeds, leading to slow internet connectivity. This can significantly affect your online experience, especially when streaming or downloading large files.

Verizon 5G Network

Verizon’s 5G network represents a significant advancement in wireless technology, offering users unparalleled speed, low latency, and enhanced capacity compared to previous generations. This network leverages the latest 5G technologies to deliver a transformative mobile experience, empowering users with faster download and upload speeds, smoother streaming, and more responsive gaming.

Verizon’s 5G Technology

Verizon utilizes two primary types of 5G technology: mmWave and sub-6 GHz. Each technology offers distinct advantages and disadvantages, catering to different use cases and geographical areas.

• mmWave: This technology operates at higher frequencies, providing extremely fast speeds and low latency. However, mmWave signals have a shorter range and are easily blocked by obstacles, limiting their coverage to specific areas like stadiums and urban centers.
• Sub-6 GHz: This technology operates at lower frequencies, offering wider coverage and better penetration through obstacles. Sub-6 GHz provides faster speeds than 4G LTE but is not as fast as mmWave.

Examples of 5G Network Use Cases

Verizon’s 5G network is driving innovation across various sectors, enhancing user experiences and enabling new possibilities.

• Gaming: 5G’s low latency allows for seamless online gaming experiences, reducing lag and improving responsiveness, providing a more immersive and enjoyable gaming experience.
• Streaming: High-speed 5G enables users to stream high-definition video content without buffering or interruptions, offering a seamless and immersive viewing experience.
• Healthcare: 5G facilitates remote patient monitoring, enabling healthcare professionals to provide real-time care and support, regardless of location.

Summary

In conclusion, Verizon smartphones and plans provide a compelling proposition for individuals seeking a seamless and reliable mobile experience. From a wide selection of devices to a variety of plan options, Verizon caters to diverse needs and preferences. By understanding the nuances of network coverage, customer service, promotions, and accessories, you can optimize your Verizon experience and enjoy the full potential of its offerings. Stay connected, explore the possibilities, and unlock the power of Verizon.

Verizon offers a wide range of smartphones and plans to suit different needs and budgets. If you’re looking for the best value for a single user, consider checking out our guide to best smartphone plans for one person.

You can find the perfect combination of data, minutes, and features to keep you connected without breaking the bank. Verizon is known for its reliable network coverage and fast speeds, so you can be sure you’ll be getting the best possible service.